✂ Pricing & Profit

Embroidery Cost Calculator

See your profit and margin in seconds — then order the digitizing to make it happen.

👉 Just fill in the 4 boxes below. We’ve pre-filled the technical bits with typical shop values, so you get a quick estimate right away. Want to be exact? Open “Fine-tune” to adjust them.

1 The basics

Price you’ll charge (each)

What the customer pays you per finished item.

How many items

Number of pieces in this order.

Stitch count per item

Shown in your design file. Not sure? A left-chest logo is usually 5,000–10,000 stitches.

Your hourly rate

What an hour of your time at the machine is worth.

These are set to typical values — leave them as-is for a quick estimate, or adjust to match your shop exactly.

Machine speed

stitches/min

Real-world speed is often 550–750 stitches per minute.

Extra handling time per item

min

Hooping, trimming, thread changes, bagging, etc.

Setup time for the whole order

min

One-time setup for the order (counted once, not per item).

Thread cost per 1,000 stitches

Roughly what thread costs you per 1,000 stitches.

Backing / stabilizer per item

Stabilizer used behind each design.

Blank / garment cost per item

Leave at $0 if the customer supplies the item.

Misc cost per item

Bobbins, needles, packaging, small extras.

Selling fee %

Etsy takes about 6.5% plus roughly 3% to process the payment. A card reader is usually about 2.9%. Leave 0 for cash.

Fixed fee per item

Etsy:

.20 to list plus

.25 to process. A card is about

.30.

One-time digitizing / setup cost

What you paid to have the design digitized (counted once).

—

Profit per item

$0.00

Total profit

$0.00

Profit margin

Thread	$0.00
Backing / stabilizer	$0.00
Blanks / garments	$0.00
Misc	$0.00
Labor (your time)	$0.00
Digitizing / setup (one-time)	$0.00
Selling fees	$0.00
Total cost	$0.00
Total revenue	$0.00

Order Custom Digitizing →

Keep a log of your jobs

Work out a job above, give it a name, and save it. Your prices, profit and margin build up into a record of what you have quoted - and it stays in your browser, not on our server.

Read this bit. Saved jobs live in this browser only. Clearing your history, switching computer or using a private window will lose them. Download the CSV now and again if the record matters - and if you want something permanent that also tracks suppliers and costs, that is what the toolkit below is for.

Want this for every job, not just this one?

This page works out one job at a time. The Embroidery Shop Toolkit keeps the whole money side in one place - so a price rise from your supplier shows up in what you charge, instead of quietly eating your margin.

Supplier Rolodex - every supplier, rep, account number, minimum and freight threshold
What I Buy - what each supplier charges you, with cost each worked out. List the same blank twice and the comparison does itself
Quote builder and profit tracker - what you quoted, what you won, what you actually made

See the Embroidery Shop Toolkit - $39

Eleven tabs, Excel or Google Sheets, plus the browser tool. Instant download.